What is the biggest E-Commerce site in the world? If asked, everyone’s answer is common: Amazon. a global giant like Amazon platform is now operational in Turkey. Hearing this and wanting to prove themselves in E-Commerce, sellers rolled up their sleeves. Who would not want that; to have a place in such a big market? If you are one of those who say we want, do not miss this article. We’ll talk about a title that will get you higher in Amazon searches. ‘Doing Vocabulary Research’. We will not only provide information on Amazon Aeo, Amazon Optimization, Search Engine, Product Pages, Category Pages, Amazon Search Algorithm.
Amazon, begins its activities in the country and the world on completing the development of e-commerce business e-commerce union in Turkey has now reached a point about the nature of that evidence.
How does Amazon’s search algorithm work?
Each search engine has its own algorithm. Accordingly, the algorithm of Google and Amazon is quite different from each other.
We can say that it is a click easier to grasp Amazon’s algorithm than Google. The name of the fastest growing algorithm in the world: Amazon A9 Algorithm (we can also call it Amazon search algorithm).
Amazon wants to keep revenue per customer (RPC) at the maximum. For this reason, it offers products that are most likely to be purchased by the searcher. Search engines such as Google; It cares about giving the most accurate answer, and its users are usually research-oriented people. This is the biggest difference that separates Amazon Seo from other search engines. The most important task of Amazon A9 algorithm; to ensure that buyers find products at the best price and increase Amazon’s revenue. One thing to remember is that the Amazon search algorithm (A9) is constantly being improved with updates.
Another thing you need to know is; Amazon always shows bestsellers at the top. If you are new to Amazon and want your products to rank at the top, you can take simple actions such as certain campaigns, promotions or small gifts on your products, increase your sales and thus move your products to the top.
Stock status is a very important issue. If the stock of your products is low; your ranking in searches may decrease. You can solve this problem by checking your products on sale frequently.
The issue of the suitability of the text, which is one of the most important items in Amazon Seo and Amazon A9 system, forms the basis of this article.
Compare your keywords;
Product title; it is the first thing potential customers see. It is very important that you are honest and convey the product correctly. Title and description text should describe the product directly. Amazon search engine makes the most appropriate product recommendations by taking into account the shopping and product searches a customer has done before. It is the most important thing to do to list based on the relevance of the words you use and the performance of the products while doing Amazon Seo studies. While writing a title for the product; You should include the Brand, Model, Material, Product type, Color and other features. 35% of people who shop on Amazon click on the first product that appears in the search engine. For this reason, it is vital that the product express itself at first sight. Why is Amazon optimization important? Because 70% of shoppers only examine and buy the products that appear on the first page. If you don’t know how to choose the right words; It might be a good idea to do competitor research. Look at the titles and keywords of your competitors selling similar products to you. You can add them to your own headlines, but the best move you can do is find the word that doesn’t write in them and pinpoint them.
Find similar, alternative keywords;
Thousands of listed product pages, finding alternative keywords to stand out from category pages is essential for Amazon optimization. While doing Amazon Seo, pretending to be doing research with Yandex or Google gives you the feeling of swimming in the waters you know, not like swimming in an unfamiliar sea. This will benefit you greatly at the beginning. When choosing words, you should avoid emotional comments (like the best, latest model). But you can make alternative comments (like a woman instead of a woman) to what you want to tell.
There is Auto-fill feature in the search section of Amazon product pages and category pages. In other words, the feature of completing the words you write. You can check on the market hustle where your keywords are indexed in your product. Hashtag research is one of the other alternative ways to be used. It offers the opportunity to see all search results that start with a certain word. You can reach thousands of products without a # sign, but by using hashtags you can browse more products. Be careful not to write incorrect or incorrect keywords to rank high on product pages and category pages. Amazon Seo has no forgiveness for this, and they will directly lower your rankings.
Watch out for your competitors and learn from the best;
We mentioned that Amazon optimization is in a permanent update. Examining your competitors that stand out here, namely Bestseller, and keeping your eyes on them will be a very effective method for you to keep your products up-to-date and move to the top. Bestseller will help you find out which products you should pay attention to. The product pages and category pages at the top of the list are the lights that show you which products will win you.
Amazon optimization is based on many different criteria. But the most fundamental basis is customer satisfaction in E-Commerce, as in every trade. Amazon is a huge market. Maybe 5 of your products today, but you may want to increase it later. That’s when things get a little difficult. You can both earn more by increasing your product quantities and save time by reducing your time spent on Amazon. amazon is a huge market and we want you to take your place in this market in the best, safe and profitable way. We recommend you take a look at our Dropshipping Tutorials on Amazon. The “Pirahas Dropshipping Software”, which provides Amazon optimization for you, adds profit to your profit and saves you from following the constantly updated pricing policy, will be your biggest supporter in this way. Since Amazon always prioritizes profitability in ranking product lists, the more you sell, the higher you will be. In short, Amazon supports you. In addition to all these, the “How Can You Increase Your E-Commerce Sales?” We also suggest you read our article. Amazon market is the biggest market of today and tomorrow. Take your place in this market as soon as possible, be one of the winners. We, as the Pirahas team, take responsibility and guarantee that we will not leave you alone on this path. We are constantly growing and improving ourselves, our software and our company by following the developments. We wish you good sales.