Online shopping is one of the most growing economic fields in the twenty-first century. People loved the convenience of shopping with just a few clicks and without moving. Online shopping habits have become a part of our lives year after year thanks to many opportunities, discount periods, shorter shipping times and more features. Everyone recommends the products they like to their friends and conveys the brands they prefer to their loved ones through whisper newspaper. The more advantageous and safer platform race is of course a part of the information that spreads from ear to ear. However, Amazon is in the internationally most popular, preferred and most trusted position among online shopping platforms. People have stores like they used to be regulars, now there are stores that they always prefer.
But in online shopping, discount deals are as important to businesses as loyal customers. In this article, we explained how Amazon Subscribe & Save works and what it is in terms of businesses. You should definitely read this article to improve your seller account on Amazon, your gateway to the world. It is very important to make your online store even richer and avoid unnecessary costs. For this, sellers who make Amazon FBA must know what product sizes and weights effect on Amazon. You can read our detailed article on this subject here.
What is Amazon Subscribe & Save Program?
Amazon’s “Subscribe & Save” program offers the convenience of free shipping, discounted prices and frequent deliveries on some eligible products. This feature allows customers to easily register for scheduled or recurring deliveries of products that they use or order regularly. When customers sign up for the “Subscribe & Save” program, they receive a 5% to 15% discount on products. However, this discount level is determined by the number of products that the customer has subscribed to.
How does Amazon Subscribe & Save Work?
Customers can choose the products they want to buy from among the millions of products displayed in the Subscribe & Save store. It’s different from the typical “Add to Cart” button you see on Amazon. However, here customers can adjust their delivery frequency and click Subscribe Now. After doing this, the web page directs them to the next steps to choose their delivery address and then their payment method.
How Does It Benefit For Sellers?
The Subscribe and Save program has many benefits for retailers. First of all, you increase the consistency rate in your sales. With Amazon’s Subscribe and Save subscribers, you get repeat customers as a seller because customers are always willing to buy products from you regularly. It enables you to acquire loyal customers. Since the Subscribe & Save program was launched, many famous brands have seen a huge increase in their overall sales, between 10% and 30%, with customer repeat. Perhaps most importantly, it provides you with more visibility and engagement.
There are several criteria that stores that wish to sell by signing up for the Subscribe and Save program must meet. These conditions are as follows.
- Seller feedback score of 4.7 or higher
- A FBA account with good sales
- To an active FBA account for at least 3 months
You must have.
Which Product Categories Are Eligible for the SnS Program?
Not all merchants can sell by signing up for the “Subscribe and Save” program. Because not every product is suitable for sale under this program. The list of products that can be sold under this program is as follows. Beauty, Office supplies, Health and Baby care, Electronics, Automotive parts and tools, Industrial materials, Household tools, Musical Instruments, Lawn and Garden, Outdoor products, Sports products, Pet products, Toys, Kitchen. If you do not sell a product in this category, unfortunately, you cannot be included in this program. It will be beneficial for your account health to sell in categories where you can participate in various advantageous programs in order to get good sales on Amazon.
How to Check Eligibility?
With the help of Seller Central, you can easily check whether you qualify for Amazon’s Subscribe & Save program. To do this, follow the instructions given below:
Step 1: In the vendor central control panel, click the settings button in the right corner.
Step 2: Select the option Fulfill by Amazon from the drop-down menu.
Step 3: When you click this, you will see a list of menu options. Click Subscription Settings.
Step 4: This section shows your current status for Subscribe and Save and indicates whether you are eligible to participate.
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